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Ethnographic Research/In-Homes
                                        Contact Us  @  626.577.1991
GRG           915 Glen Oaks Blvd.      Pasadena, California      91105            626.577.1991
  • A great way to go in-depth with a small number of target customers and observe how they actually live, shop, socialize, etc.

  • Ideal for profiling and diving deep into the behavior and decision-making process of individual respondents 

  • Well-suited for interviewing highly engaged or expert participants

  • We hate to do these -- time consuming, hard to make a profit, clients in somebody's home is usually trouble -- but sometimes we weaken if it's interesting enough.


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